What executives expect versus what employees experience
CITE Research — PR Survey Research
AI Surveys for PR and Thought Leadership
Independent AI surveys that turn adoption, risk and impact questions into original evidence for media coverage, thought leadership, marketing and business strategy.
Discuss Your AI SurveyTurn AI questions into original evidence
Move beyond predictions with credible AI findings
AI is changing nearly every industry, but credible evidence about its adoption, impact and risks remains difficult to find. CITE Research designs independent AI surveys that help organizations produce original findings for media coverage, thought leadership, marketing and business strategy.
The questions your market needs answered
AI adoption and planned investment
Employee and executive attitudes
Customer trust and concerns
AI-related cybersecurity risks
Governance and responsible-AI priorities
Skills gaps and workforce readiness
Productivity expectations
Vendor evaluation and buying priorities
Industry-specific AI use cases
Executive expectations and employee experiences
Reach the people closest to the decision
U.S. and global consumers
Business decision-makers
IT decision-makers
Cybersecurity professionals
C-suite executives
Marketing and communications leaders
HR and workplace professionals
Healthcare professionals
Financial-services professionals
Small and midsize business leaders
Find the tension behind the headline
A strong AI survey does more than ask whether people use AI. It identifies a meaningful tension, comparison or knowledge gap.
AI investment versus demonstrated business value
Adoption rates versus governance readiness
Productivity gains versus security concerns
Consumer interest versus consumer trust
AI experimentation versus formal implementation
What vendors claim versus what buyers actually need
A research program built for credible activation
Topic and story-angle development
Questionnaire design
Audience targeting and feasibility
Global or domestic fieldwork
Data-quality controls
Analysis and cross-tabulations
Media-ready statistics
Suggested headlines
Transparent methodology
Support for reports, press releases and content development
One AI survey can support
A flagship report
Press releases and media pitching
Website articles
LinkedIn articles and executive posts
Infographics
Webinars
Conference presentations
Sales enablement
Investor and analyst communications
Annual or quarterly benchmarks
AI survey research FAQs
The appropriate sample depends on the audience and comparisons required. Consumer studies commonly include 1,000 or more respondents. Targeted B2B studies may use approximately 200–500 qualified decision-makers.
Yes. Timing depends on the audience, questionnaire and geography. Consumer surveys can move quickly, while specialized B2B studies generally require more recruitment time.
Yes. CITE can help structure the study around credible, newsworthy questions and provide findings, methodology and potential headlines for communications teams.
It can create useful proprietary information that may earn links, media coverage and citations. Visibility is influenced by the quality of the research, how it is published and how broadly it is distributed.
Yes. Annual trackers are common, while quarterly or semiannual research may be appropriate for rapidly changing AI markets.